Web Site Design

4 Content Marketing Tips For Small To Mid-Sized Companies

Part 1 – Why Content Marketing Tips? What content marketing tips will work for your company? What exactly does content marketing mean to a small to mid-sized business? Content marketing is information about the services and the products that a company offers to its clients and customers. Social media, like Twitter, Facebook or LinkedIn, is important for content marketing, but has nothing very little to do with the actual content itself. Rather, social media is a channel for content marketing like a network is a channel for a television show. The channel does not define the television show; … [Read more...]

Avoid The Either/Or Mistake: Content Marketing And Link Building Complimentary, Not Conflicting SEO Tools

Before we go into the details of avoiding the either/or mistake when it comes to content marketing and link building, let’s provide a couple of definitions. It’s important that everyone in need of this information knows what we’re talking about. After all, without orientation at the beginning, how can you be convinced by the end? What Is Link Building? First, link building is the process of acquiring links from external websites, social media users and other entities on the Internet in order to improve search engine rankings. The process of link building is to build a connected network for li … [Read more...]

An Advocate For Your Business On The Web

Why does your company need an advocate for your business Internet? Isn’t it enough just to have a good-looking website? Given the vast amount of material on the web and the average person’s lack of focus and short attention span, your website needs a lot more than looks to be an effective marketing tool. The content marketing experts at Open Interactive have the experience you need to access the results you desire and your company deserves. Content Marketing As An Advocate For Your Business At Open Interactive, our team are specialists at helping a client figure out what they need and what sm … [Read more...]

Beyond Tried And True Link Building And Even Guest Blogging, Branding Is The Key To SEO Success

Even though link building and guest blogging were once the definitions of SEO success, client branding very quickly has become the new prize on the shelf. Whenever a new site ranking strategy is embraced by SEO campaigns, Google is quick to react with a counterattack that undermines the effectiveness of such strategies.  After all, the essence of Google’s job is to maintain the integrity of the Internet by keeping search results as free from manipulation as possible. Google And The Integrity Of The Internet If Google sees an SEO professional strategy attempting to take advantage of the ra … [Read more...]

Our Servers Recently Upgraded with Solid State Drives (SSD) for MySQL

Our servers have been upgraded with the worlds best Solid State Hard Drives (SSD) to deliver mysql performance up to 56% faster than standard Hard Drives. What is SSD? A solid-state drive is a data storage device using integrated circuit assemblies as memory to store data persistently. SSD technology uses electronic interfaces compatible with traditional block input/output hard disk drives, thus permitting simple replacement in common applications. - http://en.wikipedia.org/wiki/Ssd Our Solid State Drives (SSD) offer I/O Rates and access times that are impossible to achieve with a … [Read more...]

New Corona Dentist Website Launched

We've recently wrapped another website for a long-standing client, Dr. Sebastian Gonzales, a dentist that runs his practice from two locations.  This latest website focuses on his dental office in Corona, CA. The design is meant to mirror his Huntington Beach Dentist website, all of the content was recreated and optimized to spotlight his Corona location. Dr. Sebastian has a wealth of experience in a wide variety of dental procedures like: Tooth Extractions Root Canals Periodontal Disease Implant Crowns Teeth Whitening Porcelain Veneers White Fillings & … [Read more...]

Keeping Your WordPress Site Secure

We have been hearing a lot of late about wordpress websites and blogs being hacked. Hacking has been increasing at a rapid rate over the few years, with 170,000 sites hit in 2012 alone. Over 64 million websites use WordPress as the content management system for their sites. This gives plenty of targets for malicious attackers and hackers to prey on. Security in WordPress is taken very seriously, but as with any other system there are potential security issues that may arise if some basic security precautions aren't taken. Whether you are a customer of ours or not, we strongly recommended … [Read more...]

Wix Website Builder – Is It Worth It?

Last week a friend of mine was asking for advice about setting up a website for her son's budding clothing company.  More specifically, she asked about a company called Wix - a DIY website builder.  Wix offers many different website templates with the ability to drag and drop pieces into place without the need to know how to code.  Much of this can be done for free or very little initial expense to get your site built.  Sounds like a great deal, right? Naturally, I felt like doing a bit of research to see if Wix was a good solution for a small clothing company.  While I must say that Wix see … [Read more...]

Career Day at Douglas MacArthur Middle School

Today is the second time I have participated in Career Day for the Santa Ana Unified School District. Last time it was a Villa Fundamental Middle School and this time it was at Douglas MacArthur Middle School. The first time I showed kids how they could code a super-basic web page using nothing more than a text editor for coding and a browser for checking their work. This time what I did was more adventurous: I installed Wordpress Multisite site and created 40 individual so that 4 classes with an average of 35+ students could log in, write a blog, add images and learn how to link to a web … [Read more...]

Middle Class Rut Website

Last month we launched a new website for the alternative rock band Middle Class Rut.   Our friends at Relentless Artist Management asked us for help when it came time to put together a modern, useful Content Management System based web site so that they can easily manage their band's web presence in an efficient way. The site is based on art from their latest album. If you're into bizarre music videos then check out their latest called "Aunt Betty", its a doozy. … [Read more...]