An Advocate For Your Business On The Web

By John Lavitt | April 21, 2014 |

Why does your company need an advocate for your business Internet? Isn’t it enough just to have a good-looking website? Given the vast amount of material on the web and the average person’s lack of focus and short attention span, your website needs a lot more than looks to be an effective marketing tool. The content marketing experts at Open Interactive have the experience you need to access the results you desire and your company deserves.

Content Marketing As An Advocate For Your Business

At Open Interactive, our team are specialists at helping a client figure out what they need and what smart next steps their business should take when it comes to content marketing. Most owners are trying to effectively market a small to mid-sized business, online. Since we have worked with dozens of such companies in a wide variety of industries, we know what works and what doesn’t produce results. Our simple goal is to make your company more profitable and productive by increasing the conversion power and range of your website and marketing techniques.

The path we take with our client companies begins with a thorough interview in which we learn about their business, how they make money, who their clients are, what their clients care about, and many other facets of their business. We often focus on improving a specific area of a business that you point out or a service provided by your company that needs to be highlighted. At the same time, we learn about your competitors so we understand your business model from an internal and external perspective. In your industry, we want to know what is the gold standard of websites and online marketing. We want you to know who is doing their job well and who is doing it poorly, and why we can find a niche that will work for you.

An Advocate For Your Business = Respecting Your Expertise

We work with you to craft a plan, taking all the necessary steps in order to succeed while keeping to an agreed upon budget. By providing your management team with an informed proposal that has a variety of options, we allow you to ultimately decide what is best for your company. We respect and learn from your background and experience. When it comes to the business of your company, you are the expert and we value that expertise.

Advocate For Your Business

At Open Interactive, we know that marketing is the precursor to sales and eases the sales process. We help turn your site into your best sales person ever, one that works 24 hours a day, seven days a week, countering the sales objections of potential clients with quality information. Through the employment of visitor conversion strategies, we help convert doubtful site visitors into contacts and warm leads. Through brand advocacy, we help you take your content marketing to the next level of excellence.

Compelling Messages By Being Open & Interactive

The content marketing work of Open Interactive requires a high level of analysis and real collaboration with the client. The goal is to craft compelling messages that resonate with site visitors and sell a company’s services and products. We understand that nobody knows your business better than you. We do not work in a vacuum where all we expect from our clients is a monthly check. Being an advocate for your business, we work with you.

We embrace the essence of our company’s name. We are open to working with you and trusting in your experience while fostering an interactive relationship that helps you understand where your investment is going and how it is leading directly to the results you desire. To learn more about what Open Interactive can do for your small to mid-sized company as an online advocate for your business, please call (949) 722-6119.