4 Content Marketing Tips For Small To Mid-Sized Companies

Part 1 – Why Content Marketing Tips? What content marketing tips will work for your company? What exactly does content marketing mean to a small to mid-sized business? Content marketing is information about the services and the products that a company offers to its clients and customers. Social media, like Twitter, Facebook or LinkedIn, is…

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An Advocate For Your Business On The Web

Why does your company need an advocate for your business Internet? Isn’t it enough just to have a good-looking website? Given the vast amount of material on the web and the average person’s lack of focus and short attention span, your website needs a lot more than looks to be an effective marketing tool. The…

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Earned Media, The Ongoing Challenge Of Value Creation, And The Future Of Internet Marketing

As earned media takes center stage in the arena of Internet marketing, the relationship between search engine rankings and quality content has changed for good. Earned media happens when quality content leads to brand recognition, thus generating a client following through the creation of recognized value. In contrast to a paid advertisement, earned media is…

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